Vision, mission and strategy

Give your company a direction everyone understands

A strategy only works when the people who carry it understand and believe in it. Our facilitated strategy workshops help management teams agree on vision, values and priorities, then communicate them across the company.

On site across GermanyOnline worldwideEnglish, German, Spanish
Give your company a direction everyone understands
A shared visionValues that guide decisionsClear strategic priorities
One message. Five languages. Said with confidence.
EN

Let's agree on the next steps by Friday.

20+Years of corporate training
6Training formats
3Training languages
24/7Practice with iGoinLearn
Sound familiar?

What we hear before we start

Our leadership team has different ideas of where the company is heading

The strategy exists on slides but nobody acts on it

Employees feel changes are announced, not explained

What changes

What your people take away

A shared vision

Your leadership team agrees on a clear, ambitious picture of the future that everyone can explain in their own words.

Values that guide decisions

Company values are defined in concrete behaviours, so they shape everyday decisions rather than hanging on a wall.

Clear strategic priorities

You leave with a short list of priorities and an honest view of what you will stop doing.

Goals linked to strategy

Strategic priorities are broken down into measurable goals, owners and timelines for teams and departments.

Staff who understand why

A communication plan helps managers explain the vision and strategy convincingly to their teams.

Change that people follow

Change communication addresses concerns openly, building understanding and commitment instead of resistance.

The programme

Built step by step around your team

Every module is adapted to your industry, your cases and your language. Pick the full programme or the parts you need.

Vision & Strategy
  1. 01

    Developing vision and mission

    half day

    Guided exercises to define where the company is heading, why it exists and what makes it distinctive.

  2. 02

    Defining shared values

    2 hours

    Turning value words into observable behaviours and agreeing how leaders model them in daily work.

  3. 03

    Strategy offsite facilitation

    full day

    Analysing your current position, options and priorities in a structured, moderated strategy day with your management team.

  4. 04

    From strategy to goals

    half day

    Breaking priorities into goals, key results, responsibilities and review routines for departments and teams.

  5. 05

    Communicating vision and change

    half day

    Core messages, town hall preparation and manager toolkits for explaining the strategy and upcoming changes to staff.

Formats

Choose how and where

Strategy offsite

One or two days with your management team, facilitated at your site or a venue of your choice.

Black Forest retreat

Several days at a seminar hotel in the Black Forest, with space for focused thinking.

Workshop series

Shorter sessions over several weeks, ideal for developing strategy step by step.

Online facilitation

Moderated strategy sessions on iConnect for international or distributed leadership teams.

Who it is for

Made for

  • Management and executive teams setting direction
  • Owners of family businesses and SMEs
  • Companies after a merger, growth phase or restructuring
  • New managing directors aligning their leadership team
  • Departments translating company strategy into team goals
Plan this for my team
FAQ

Questions and answers

Do you develop the strategy for us?

No. Your leadership team owns the content. We design the process, facilitate the discussions, challenge assumptions and make sure the day ends with clear decisions and next steps.

How do you prepare a strategy workshop?

We start with conversations with the managing director and selected leaders, review existing material and then design an agenda tailored to the questions you need to answer.

Can the workshop be held in English?

Yes. We facilitate in English, German or Spanish, which suits international leadership teams and companies with English as their working language.

What happens after the workshop?

You receive a structured documentation of results. On request we support implementation with follow-up sessions, communication planning and workshops for the next management level.

Plan your next strategy day with us

Tell us what your leadership team needs to decide, and we will suggest a workshop format and agenda.